Tag Archives: Brand

Are your employees telling the story you want me to hear?

According to a fall 2010 survey of chief marketing officers (see, http://www.thecmoclub.com/pg/newsletters/view/23544), few companies have formal programs to engage new employees as brand ambassadors, and to keep all employees trained and empowered to stay on message. The companies that do, … Continue reading

Posted in Uncategorized | Tagged , , , | Leave a comment